The 40+ woman concentrates decision-making power, consumption and influence in multiple sectors of the economy. Understanding this audience requires strategic reading, informational responsibility and consistent positioning.
My work connects brands, institutions and media outlets to this audience in a structured way that is aligned with contemporary social, cultural and demographic changes.
It's not about one-off advertising, but about building a narrative, a reputation and a qualified presence.
I'm also open to invitations to panels, lists, awards and institutional initiatives that recognize and broaden the debate on women 40+ as a strategic and cultural force.
- Sponsored projects and integrated campaigns
- Themed series and episodes
- Participation in events, panels and institutional actions
- Strategic multiplatform content
- Interviews, articles and editorial collaborations
- Participation in juries, lists and sector awards
- Over 30 years of practical experience in women's bodies and health
- Evidence-based communication and informational responsibility
- Strategic reading of the 40+ women's market
- Structured multiplatform ecosystem
- Ability to adapt to corporate and institutional contexts
For strategic partnerships, invitations to events, awards, lists and press demands:
Portuguese Portuguese 
English
French
Spanish